unliked – the UNLIKE DESIGN CO. blog

AMAC X House Industries

Posted in 1 by unliked on February 2, 2012

The culture of collaborations at AMAC is something that should have happened a long time ago. However, now that they’re at it, this is a beautiful treat as they team up with House Industries for a fab new range, launched at NYIGF and to be in the market soon.

I first found the AMAC box mentioned in a book by MoMa’s Paola Antonelli – Humble Masterpieces in 2006. Having ordered a sample and been up close to one of these boxes, I can tell you that the AMAC box really is one of the finest designed and made objects out there. Boxes by themselves offer an incredible potential as a blank canvas to express yourself with, which is something I think AMAC knew a long time ago.

Image courtesy: AMAC on Facebook

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